Maricopa Community Colleges  JRN235   19956-99999 
Official Course Description: MCCCD Approval: 05/23/95
JRN235 19956-99999 L+L 3 Credit(s) 5 Period(s)
Practicum: Public Relations
On-campus public relations experience, including writing media releases, designing and producing promotional materials, planning events, script writing, and developing presentations. Prerequisites: BPC128, JRN133, JRN201, JRN215, MCO120 and MKT101.
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MCCCD Official Course Competencies:
 
JRN235   19956-99999 Practicum: Public Relations
1. Apply journalism knowledge and skills to work experiences in an on-campus setting, and work 80 clock hours per credit per semester. (I, II, III)
2. Assess the public relations needs of the work setting, and set goals for activities to be accomplished. (II)
3. Establish working communications with local media outlets. (III)
4. Apply human relations skills in the public relations setting. (III)
5. Transmit information for an internal audience (college community), especially in the work setting and with the job- site coordinator. (III, IV)
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MCCCD Official Course Outline:
 
JRN235   19956-99999 Practicum: Public Relations
    I. Selection of Work Environment
      II. Establishment of Objectives for Learning
        III. Performance of Practicum Responsibilities
          IV. Evaluation and Feedback
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