I. Designing a Company Identity Program
A. Using diverse software and hardware
B. Company identity program
b. letterhead, envelope, business card
2. vehicle identification
II. Developing Comprehensive Art for a Company Identity Proram
A. Using computer generated graphics and typography
B. Using traditional layout and pasteup techniques
III. Developing a Videotape to Demonstrate Market Impact
A. Slide sales presentation
2. company identity program
IV. Developing a Portfolio of Completed Art and Graphics
A. Reviewing and redesigning to meet presentation standard
B. Portfolio formats and presentation
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