Maricopa Community Colleges  TQM104   19952-20086 
Official Course Description: MCCCD Approval: 07/22/08
TQM104 19952-20086 LEC 1 Credit(s) 1 Period(s)
Quality Customer Service for Non-Profit Organizations III
Interaction styles, behavior types and dealing with difficult customers. Models for customer service interactions to effectively meet customer needs in non-profit organizations.
Prerequisites: TQM103.
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MCCCD Official Course Competencies:
 
TQM104   19952-20086 Quality Customer Service for Non-Profit Organizations III
1. Identify customer interaction styles. (I)
2. Assess employee interaction style. (I)
3. State the importance of blending interactions styles to deliver quality customer service in non- profit organizations. (I)
4. Compare and contrast aggressive, assertive, and passive behavior. (I)
5. Describe the primary behavior types and explain how they are formed. (II)
6. Identify appropriate response strategies to the primary behavior types. (II)
7. Describe the difficult customer and identify effective interactions with difficult customers. (III)
8. Identify minimizing actions or reactions. (III)
9. Describe models for effective customer service interactions and identify appropriate responses. (IV)
10. Identify indicators of success in providing customer service. (V)
11. List methods for evaluating customer service. (V)
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MCCCD Official Course Outline:
 
TQM104   19952-20086 Quality Customer Service for Non-Profit Organizations III
    I. Taking Inventory of Interaction Styles
        A. Effective Customer Interaction
        B. Interaction Styles
          1. "Take Action"
          2. "React To"
          3. "Respond To"
        C. Importance of Blending Styles
        D. Behavior
          1. Aggressive
          2. Assertive
          3. Passive
      II. Behavior Types
          A. Definition
          B. How Behavior Types are Formed
          C. Primary Behavior Types
            1. Amiable
            2. Expressive
            3. Analytical
            4. Dominant
          D. Process-Level versus Emotion-Level
          E. Range of Emotions
          F. Response Strategies
        III. Dealing with Difficult Customers
            A. Characteristics
            B. Angry Customers
            C. Minimizing the Customer's Concern
              1. Identifying Minimizing Actions or Reactions
              2. Tips to Avoid Minimizing Behavior
            D. Effective Interaction with the Difficult Customer
          IV. Effective Customer Service
              A. Interaction Models
              B. Responses
            V. Success in Customer Service
                A. Indicators
                B. Evaluation Methods
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