Maricopa Community Colleges  MGT174   19922-19925 
Official Course Description: MCCCD Approval: 11/26/91
MGT174 19922-19925 LEC 1 Credit(s) 1 Period(s)
Developing A Business Plan
Understanding and applying practical methods of researching and writing a successful business plan. Prerequisites: None.
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MCCCD Official Course Competencies:
 
MGT174   19922-19925 Developing A Business Plan
1. Explain why the business plan is the cornerstone of a successful business. (I)
2. Identify the lending criteria used by banks, the Small Business Administration, and private investors when considering financing for small business. (I)
3. Identify your marketing, operational, and financial components of the business plan. (II)
4. Formulate clearly defined and obtainable financial projections. (II)
5. Create an executive summary to explain the past, present, and future of your enterprise. (III)
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MCCCD Official Course Outline:
 
MGT174   19922-19925 Developing A Business Plan
    I. Secrets to Writing Powerful Business Plans
        A. Reviewing facts and statistics
        B. Developing a mission statement
        C. Understanding critical areas of a business plan
      II. Overview of a Business Plan
          A. Cover and cover letters
          B. Table of contents
          C. Executive Summary
          D. Present situation
          E. Objectives
          F. Management
          G. Marketing plan
          H. Financial projections
          I. Operations
          J. Appendix
        III. Writing a Business Plan
            A. Choosing an industry
            B. Choosing products and services
            C. Naming the company, products, and services
            D. Evaluating
              1. Where you are
              2. Where you plan to be
            E. Forming a professional and experienced management team
            F. Researching information and statistical data
              1. Determining your market
              2. Efficiently obtaining market share
            G. Preparing realistic financial projections
            H. Determining your operational needs
            I. Supplying supporting documentation
            J. Completing and presenting your final product
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