Maricopa Community Colleges  IBS152   19976-20086 
Official Course Description: MCCCD Approval: 07/22/08
IBS152 19976-20086 LEC 2 Credit(s) 2 Period(s)
Japan: International Business Environment
Impact of the Japanese culture on business practice. Guidelines are provided to help business people with some basic cultural differences between the United States and Japan.
Prerequisites: None.
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MCCCD Official Course Competencies:
 
IBS152   19976-20086 Japan: International Business Environment
1. List industries in which Japan has become the dominant global leader and describe the key elements in Japan's deliberate strategy of economic recovery after World War II. (I)
2. Describe the Japanese corporate environment and analyze factors which have contributed to the success of that environment. (I)
3. List products that have been successfully exported to Japan. (II)
4. Describe marketing measures taken by successful exporters (marketing research, pricing, product adaptation, etc.). (II)
5. Locate sources of printed information and sources for help, including organizations and government agencies. (II)
6. Discuss several issues in the U.S.-Japan trade relationship. (II)
7. Describe factors which must be considered when exporting to Japan, including entry into the Japanese distribution system. (III)
8. Contrast Japanese and American negotiation tactics and business relationships. (III)
9. Describe options and requirements for investment in Japanese markets and for establishing a business in Japan. (III)
10. Describe major differences between Japanese and American cultures as they can affect business relationships. (III)
11. List ways United States business people can better interface with Japanese culture and business methods. (III)
12. Identify the technology level of voice, data and video communications used in business in this region. (IV)
13. Perform a list search to locate a group or individual involved in international business to communicate with via the Internet. (IV)
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MCCCD Official Course Outline:
 
IBS152   19976-20086 Japan: International Business Environment
    I. History of Business Growth
        A. Rise of Japan to a world power
        B. Japanese corporate environment
        C. U.S. - Japanese relationships
      II. Business Opportunities
          A. Exporting
            1. Marketing
            2. Product adaptation
            3. Distribution
          B. Investment in Japan
          C. Sources of information
        III. Business Relationships
            A. Communications
            B. Negotiations
            C. Business and social etiquette
            D. Cultural Differences
            E. Interfacing with Japanese culture
          IV. International Electronic Communications
            V. Current and Future issues
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